Our research generally focuses on user studies and socio-technical perspectives on TikTok in the following areas:
We are interested in better understanding and analyzing users’ motivations behind participating in short-form video creation. For example, we conduct interviews with amateur users to find out about their creative practices when deciding to make videos, the steps they follow in video making, the rationales of posting and sharing videos, their understanding and imagination of potential social media audiences, and their sense of participating in community building through video creation and sharing.
[example: NCA'20 paper (PDF)]
AFFILIATED RESEARCH PROJECTS
in collaboration with